Inside every kid is an explorer and an original creator. Inside every can of Play-Doh compound is a colorful, irresistible invitation to explore creativity in a hands-on, uninhibited way. Coincidence? Definitely not. That's because the Play-Doh brand empowers kids to shape their own stories and anything else they can imagine. It gives them the freedom to turn what they know into something amazing and unexpected, and there's always an adventure, masterpiece, or gigglefest waiting to happen.